Page load time is the duration it takes for a web page to fully display its content after a user initiates a request. This metric is critical for user experience, as faster load times lead to higher engagement and lower bounce rates.

Factors influencing page load time include server response time, file sizes, and the efficiency of code execution. Optimizing page load time involves techniques such as media optimization, leveraging content delivery networks, and minimizing render-blocking resources. Improving this metric is essential for enhancing user satisfaction and achieving favorable search engine rankings.