AVIF is an image file format derived from the AV1 video codec, designed to provide high compression efficiency and superior image quality. It supports features like high dynamic range (HDR), wide color gamut, and alpha transparency, making it suitable for various digital imaging applications.

Compared to traditional formats like JPEG or PNG, AVIF offers smaller file sizes without compromising visual fidelity, leading to faster load times and reduced bandwidth usage. Adopting AVIF can enhance user experience on digital platforms by delivering high-quality images more efficiently.